About Us

ELJAR is not just a name or a label — it is a series of choices and actions aimed at strengthening connection and unity among individuals and the community.

Proudly a UAE brand, ELJAR specializes in creating exclusive luxury fragrances that reflect refinement, identity, and heritage. Our products are made in the UAE, and the company was founded and is run by Emiratis — driven by passion, vision, and a deep commitment to excellence.

Our goal is to deliver a heartfelt message that reflects our sincere desire to be an active part of a cohesive society, sharing all your special moments. Our message is embodied in our diverse range of products, crafted to the highest standards of quality to ensure your satisfaction and admiration.

We are at the beginning of our journey, filled with hope that you will walk this path with us — side by side, with trust and passion.

ELJAR is not just a name…
ELJAR is you.